What is your why?

Your ‘why’ is your most important reason for seeking change in your life.  Humans are creatures of habit and this can mean that we fall into a rut sometimes and maybe for the rest of our lives.  That is why it is essential to know why you are preparing for an exceptional life instead of a bog standard expected life of routine.

It is therefore important to learn that most people around us usually fit into the routine mould and want us to conform with them.  Comfort zones can be very damaging to our progress as humans because we don’t follow our true path of passion or desire.  You must figure out why you want the wealth, or the freedom or time do what you want.

Having a major definite purpose will help you understand yourself, and knowing your ‘why’ will assist you in your focus to change and break out of the mould you are currently in.  I suggest that you start to write down the things you want in life and start to build a picture of this by visualising your ideal life in your mind many times a day.  What do you really want out of life?  Let me help you try to discover a few things here.

Think about what you would love to do if money were no object.  Would you help others, or play an instrument for example?  We all have a reason to be here and when you discover what it is that you are very good at then you will be able to focus on this and use this to enable you to achieve your ultimate goal.

Knowing your ‘why’ is the only real way to create the life that you deserve.  So start to write something down today and begin living the life that you were born to live!














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  1. Great post Erwin! you are right on and what I have learned about finding that why factor comes from the original burning desire within oneself. See I remember when I had trouble trying to find my own why because I was doing things for others instead of myself. I know understand that my burning desire and my reason for getting up each morning with the fire to do what I do everyday with passion and excitement is because of the lifestyle I am designing for myself as a entrepreneur.
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